BOYLONDON and PINO JELLY have joined forces in a dream collaboration that effortlessly bridges British luxury streetwear with the charming world of POP MART. The partnership brings together the beloved character from POP MART with BOY London, a British institution known internationally since 1976 for its iconic, edgy style. This unique collaboration reinterprets the sweet and cool aesthetics of its predecessors with a bold punk attitude, creating a collection that transcends traditional fashion boundaries.
The collection breaks new dimensions by offering exclusive pieces that are both playful and rebellious. With a distinctive palette featuring bold pinks, deep blacks, warm browns, and shimmering silvers, the designs capture an irresistible blend of cute and a little bit punk. The range is thoughtfully designed for boys, girls, and children, ensuring that the innovative style is accessible to every member of the family.
Exclusively available in China, this limited-edition collection celebrates the spirit of cross-border creativity. It invites fashion enthusiasts to explore a fresh, trend-setting aesthetic where timeless British legacy meets modern, vibrant pop culture. As BOYLONDON and PINO JELLY redefine the landscape of luxury streetwear, this collaboration stands as a testament to the endless possibilities when heritage and innovation collide.
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